# Using Velocity Metrics to Level Up Senior Engineers and Coach New Hires

This post is part of our historical archive. It represents the beliefs, actions, products, and services of Code Climate as of its publication date. Today, Code Climate focuses on providing enterprise leaders the software development data, context layer, and playbooks needed to build the AI-native software organization their enterprise needs. Head to codeclimate.com to learn more.

In this free, 45-minute webinar for CTOs, VPs, and managers of managers, we explain how an engineering analytics tool like Velocity can help every member of your team excel — whether they’re a new hire or an emerging leader.

## Webinar Details

- **Date**: Feb 19, 2021  
- **Duration**: 1 min read

In this free, 45-minute webinar for CTOs, VPs, and managers of managers, we explain how an engineering analytics tool like [**Velocity**](/content/velocity/signup/index.html) **can help every member of your team excel — whether they’re a new hire or an emerging leader.**

- **Code Climate Engineering Data Specialist, Sherianne Bolling**, walks through the Velocity metrics and reports you need to scale your team while empowering ICs and managers to level up.

- **CTO of** [**Greenlight**](https://www.greenlightcard.com/) **, James Gaythwaite,** discusses how Velocity metrics are helping him lead his team through a period of hyper growth. With Velocity, he is able to:  
  - Support new hires struggling to get up to speed  
  - Identify high performers and give them opportunities to grow into leaders  
  - Empower managers to improve team processes and become more effective coaches

To find out how Velocity can help you level up members of your team, [reach out and talk to a product specialist](/content/velocity/signup/index.html).

## Why a Strategy Matters

At the heart of every successful software engineering team is a drive for three things:

1. A culture of continuous improvement  
2. The ability to move from idea to impact quickly, frequently, and with confidence  
3. A software organization delivering meaningful value

These goals sound simple enough, but in reality, achieving them requires more than just wishing for better performance. It takes data, action, and, most importantly, a cultural shift. And here's the catch: those three things don't come together by accident.

## Step 1: Define Your Purpose

The first step in any successful engineering insights strategy is defining why you're doing this in the first place. If you're rolling out developer productivity metrics or an insights platform, you need to make sure there’s alignment on the purpose across the board.

## Step 2: Understand Your People

Once the purpose is clear, the next step is to think about who will be involved in this journey. You have to consider:

1. Who will be using the developer productivity tool/insights platform?
2. Are these hands-on developers or executives looking for high-level insights?
3. Who else in the organization might need access to the data, like finance or operations teams?

## Step 3: Define Your Process

The next key component is process—a step that many organizations overlook. It's essential to approach this with an experimentation mindset.

## Step 4: Program and Rollout Strategy

The next piece of the puzzle is your program and rollout strategy. It’s easy to roll out an engineering insights platform and expect people to just log in and start using it, but that’s not enough. You need to think about how you'll introduce this new tool to the various stakeholders across different teams and business units.

## Step 5: Choose Your Platform Wisely

Finally, as you evaluate platforms, remember that it’s the last piece of the puzzle, not the first. Understand your purpose, people, and processes before you start evaluating platforms.

## Looking Ahead

To build a successful engineering insights strategy, you need to go beyond just installing a tool. An insights platform can only work if it’s supported by a clear purpose, the right people, a well-defined process, and a program that rolls it out effectively.

### Want to build a tailored engineering insights strategy for your enterprise organization? Get expert recommendations at our free insights strategy workshop.